口腔产品经理岗位职责

产品经理-口腔Tasks

•Developandimplementproductmarketingplan(restorationproducts)withinthestrategicprioritiesofStraumannChina

•Productlifecyclemanagementofproductfranchises:planningofdevelopmentofproductfranchises

•Manageproductlaunchesandphase-outofproducts

•Definitionofmarketingmixforkeyfranchises

•VolumePlanning

•Performancetrackingofkeyproducts,suchasabutment

•DefinitionofinitiativestodrivebusinessandactionplansascountermeasureswherenecessarytoaddressperformancegapstogetherwiththeSeniorManagementandprovidesolutionstothemarkets

•Trackmarketandcompetitorsandprovidein-depthmarket,industryandcompetitiveanalysis

•Developproduct/technicalcontentformarketingcollateralsandworkwithMarComteamtofacilitateChineseversionofmarketingmaterial

•CoordinationwithMarComforplacement/executionofproductPR

•Provideprofessionalsupporttodentistanddistributors,togetherwithT&Eteam

•OpinionLeadermanagementforkeyfranchises,suchaskeydentallab

•Developrelationshipwithprofessionalassociationsanddentallabs

•LiaisewithHeadOfficeproductmanagers

•Trainthesalesforceandcustomersonproducts

•ProductportfoliofeedbackandinputtoHeadOffice,basedondomesticmarketneeds

Education/ProfessionalExperience

•BA/BScindentistryormedicalrelatedscience

•5yearsofProductManagement/MarketingexperienceintheDental/MedicalDeviceindustry(implantablemedicaldeviceispreferred)

•Workexperienceininternationalenvironment/foreignbasedMNC

•FluentinMandarinChineseandEnglish(spokenandwritten)

InterpersonalCompetencies

•Stronganalyticalskillsandresultorientation

•Marketandcustomerfocus

•Abilitytomanagemultipletasks,prioritizeeffectively,meetdeadlines

•Stronginterpersonalandnetworkingskill,activelycultivatinganetworkofproductiverelationshipsinaninternationalenvironment

•Effectiveandpersuasivecommunication,bothverballyandinwriting

•Provenabilitytoinfluencecross-functionalteams

•Abilitytoapplyexperienceandknowledge

•DisplayingpersonalandprofessionalethicsandabilitytoembraceStraumann’sMissionandCultureTasks

•Developandimplementproductmarketingplan(restorationproducts)withinthestrategicprioritiesofStraumannChina

•Productlifecyclemanagementofproductfranchises:planningofdevelopmentofproductfranchises

•Manageproductlaunchesandphase-outofproducts

•Definitionofmarketingmixforkeyfranchises

•VolumePlanning

•Performancetrackingofkeyproducts,suchasabutment

•DefinitionofinitiativestodrivebusinessandactionplansascountermeasureswherenecessarytoaddressperformancegapstogetherwiththeSeniorManagementandprovidesolutionstothemarkets

•Trackmarketandcompetitorsandprovidein-depthmarket,industryandcompetitiveanalysis

•Developproduct/technicalcontentformarketingcollateralsandworkwithMarComteamtofacilitateChineseversionofmarketingmaterial

•CoordinationwithMarComforplacement/executionofproductPR

•Provideprofessionalsupporttodentistanddistributors,togetherwithT&Eteam

•OpinionLeadermanagementforkeyfranchises,suchaskeydentallab

•Developrelationshipwithprofessionalassociationsanddentallabs

•LiaisewithHeadOfficeproductmanagers

•Trainthesalesforceandcustomersonproducts

•ProductportfoliofeedbackandinputtoHeadOffice,basedondomesticmarketneeds

Education/ProfessionalExperience

•BA/BScindentistryormedicalrelatedscience

•5yearsofProductManagement/MarketingexperienceintheDental/MedicalDeviceindustry(implantablemedicaldeviceispreferred)

•Workexperienceininternationalenvironment/foreignbasedMNC

•FluentinMandarinChineseandEnglish(spokenandwritten)

InterpersonalCompetencies

•Stronganalyticalskillsandresultorientation

•Marketandcustomerfocus

•Abilitytomanagemultipletasks,prioritizeeffectively,meetdeadlines

•Stronginterpersonalandnetworkingskill,activelycultivatinganetworkofproductiverelationshipsinaninternationalenvironment

•Effectiveandpersuasivecommunication,bothverballyandinwriting

•Provenabilitytoinfluencecross-functionalteams

•Abilitytoapplyexperienceandknowledge

•DisplayingpersonalandprofessionalethicsandabilitytoembraceStraumann’sMissionandCulture